Jumat, 17 Mei 2013

[L267.Ebook] Free PDF Quality Management: Essential Planning for Breweries, by Mary Pellettieri

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Quality Management: Essential Planning for Breweries, by Mary Pellettieri

Craft beer sales are flourishing across the U.S. and breweries are opening at a rapid rate. Without a continual emphasis on producing the highest quality beer, the health of the entire craft brewing industry is jeopardized. In other words, proper quality management for small, regional and national breweries is critical. This guidebook decodes how to create and manage a quality system in the context of the brewery environment. Written for staff who manage quality in breweries of all types and sizes—new and established alike—this book affords an understanding of how quality management is intertwined at all levels of the operation. Whether you are a brewmaster wearing many hats, lab staff, production staff or on a quality team, this book will guide you in developing a comprehensive program that will grow with your brewery, help ensure quality processes in the brewery and continue providing great beer for your fans.

  • Sales Rank: #114820 in Books
  • Published on: 2015-10-07
  • Original language: English
  • Number of items: 1
  • Dimensions: 10.79" h x .58" w x 8.39" l, .0 pounds
  • Binding: Paperback
  • 200 pages

About the Author
Mary Pellettieri's brewing and beverage industry career spans more than two decades. She served as chemist and microbiologist at the Siebel Institute brewing school in Chicago, where she also taught Sensory Management. Later she managed the quality program for Chicago's young, independent Goose Island Beer Company in 2000. Her background and experience made her a desirable judge at prestigious beer competitions and later as quality manager for the historic MillerCoors Milwaukee brewery. Pellettieri speaks nationally on a variety of topics in quality, sensory analysis and brewing science, including at Craft Brewers Conference & BrewExpo America®, AHA National Homebrewers Conference, American Society for Quality, and Master Brewers Association of the Americas. In 2014, Pellettieri started her own beverage consulting service and company. She makes her own beverage concentrates, contract produces elixirs for the spirits industry, and consults with large and small beer, wine and cider companies.

Most helpful customer reviews

3 of 3 people found the following review helpful.
Attention craft brewers: Read and implement!
By Suzanne B.
Great book that needed to be written! Hopefully it will be read and followed by many craft breweries (and other craft beverage and food producers), as it will take the quality of their production processes and final products to the consistent (!) and reliable quality levels that consumers deserve (and will expect in the future)!

My only complaint (took off one star for that) is the price: $95 (cover price and online price from a national association) is hopelessly overpriced. I bought new from Amazon for significantly less, but thought even that price was still high.

6 of 7 people found the following review helpful.
I was hoping to see more test methods/ procedures. ...
By jgrivna
I was hoping to see more test methods/ procedures. This book is more just about how to manage a quality program.

1 of 2 people found the following review helpful.
but I believe it is a great summary and guide for professionals
By Jason Dahl
Disclaimer: I am a homebrewer who happens to have an interest in lab science etc and am helping out my brother who works for a real brewery spin up a QA/QC program. This book was of little value to the average homebrewer, but I believe it is a great summary and guide for professionals. Gives great plans and examples for breweries looking to step up their QC game.

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Kamis, 16 Mei 2013

[C955.Ebook] Ebook Introduction to Marketing: Theory and Practice, by Adrian Palmer

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Introduction to Marketing: Theory and Practice, by Adrian Palmer

Ideal for students with no background in the subject, Introduction to Marketing features an exceptionally clear and accessible writing style and a wealth of examples. Drawing on various disciplines including economics, sociology, and psychology, it encourages students to critically analyze marketing frameworks and discuss alternative options.

Author Adrian Palmer addresses various marketing problems, engaging students by inviting them to debate the issues involved rather than offering prescriptive solutions. A timely chapter on responsible marketing covers such topics as ethics, corporate responsibility, and environmentalism and assesses their impact on the field. Material on services marketing is integrated throughout, reflecting the changing nature of services and acknowledging the move towards service-based industries. Numerous pedagogical features including case studies, digital marketing boxes, and international marketing boxes highlight the link between theory and practice. Extensive and annotated suggestions for further reading enable students to seek additional knowledge. A Companion Website (coming soon) provides resources for both students and instructors.

  • Sales Rank: #2027315 in Books
  • Brand: Brand: Oxford University Press
  • Published on: 2012-05-18
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.40" h x 1.20" w x 9.60" l, 2.70 pounds
  • Binding: Paperback
  • 576 pages
Features
  • Used Book in Good Condition

About the Author
Adrian Palmer is Professor of Marketing at University of Wales in Swansea.

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Sabtu, 04 Mei 2013

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  • Published on: 2006-11-09
  • Binding: Paperback

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